Package Design: Naati Grains Seed Balls

Client: Naati Grains
Nature of business: Organic and Natural products
Target audience: someone interested in spreading native tree verities and preserve indigenous trees

A Seedball is simply a seed inside a ball of clay, Charcoal dust, Neem Manure and Cowdung mixed with some nutritious binders. Naati Grains aims to spread indigenous trees in India. The seedballs protect the seeds inside the ball from predators such as birds, rodents and insects and extremes of temperature until the rains arrive! Once soaked, the seedball will help retain and prolong a moisture environment around the seed to encourage germination.

Design Need:
Package demands eco friendly and simply biodegradable material

Design Process:
Package designed with very compact size to hold seed balls and easy to carry shape

illustrations printed in the primary side to depict “How to use” along with Naati Grains brand name. Other side is dedicated to the co-brand to print their promotion content.

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